The platform is rolling out a fresh option that allows them to cut down on the volume of AI-made content appearing in their timelines. This step comes as the company revealed that it currently hosts over 1 billion AI-generated clips.
Trial and Implementation
The update is undergoing trials over the following weeks before a global release. This advancement aligns with a surge in AI content, spurred by new content generation software.
AI Content on Other Platforms
Recent reports that nearly 10% of the fastest-growing video streams on a popular video site primarily display AI-generated videos. A considerable share of this material is considered “AI slop”, a term for substandard, bulk-generated content that is frequently nonsensical or surreal.
“We know from our community that numerous viewers appreciate content created using AI tools, including digital art to science explainers, and we want to offer the community the power to increase or decrease of that, depending on their own likes,” said a spokesperson.
Volume and Proportions
The service announced that there are now 1.3bn videos on its service tagged as AI-generated. In total, over 100 mn media items are uploaded to the service each day, making AI-generated material a minor percentage of its overall inventory.
User Control Features
Users will be in a position to decrease or raise the level of AI-generated videos they see by accessing the topic control setting in the platform and selecting AI-made media. Other topics that currently be modified under the setting cover politics, fashion, cosmetics, and choreography.
AI Disclosure Rules
Its policies mandate users to label lifelike AI-made content, and it prohibits malicious deepfakes of public figures or crisis events. Any realistic AI-generated clip that is without a tag can be removed under its community policies.
Additionally, the service will now apply an “AI-made” label to content made using its built-in AI features, or detected by an collaborative effort for spotting AI-generated material. This action is aimed to deter users from trying to bypass the tagging system.
AI Literacy Programs
TikTok is furthermore introducing a $2m AI literacy fund for professionals and organizations to develop informative material about using AI responsibly. This program will assist non-profit groups focused on educating programming and robotics.
Moderation Strategy
TikTok has justified its safety measures, during debate over plans to lay off hundreds of content moderators in Britain. The company is set to eliminate hundreds of positions in its content moderation department in London, with trade unions and digital protection specialists voicing alarm that people are being substituted by AI moderation.
A company official clarified that people-led review would continue to be important, but AI can protect employees by eliminating the most harmful content before it gets reviewed by staff. The company announced a notable drop in shocking and graphic content handled by human moderators over the last 12 months due to reliance on its AI tools.
“We think that it’s essential to integrate people and machines to maintain a secure environment,” the executive stated. “We’ll have people as part of that process, but we further consider it’s very important to minimize viewing of unsafe media as rapidly, which is the area in which a lot of the machine support is making a difference operate efficiently.”
